Last December I started a ‘slow phase’ with my blogging, which culminated in January when I couldn’t post anything. I had a good reason for that: four exams and four assignments to write by the end of the month. Since I always wanted to prioritise my studies over anything else, I felt I had a clean conscience.
However, I still had a feeling deep down. I was secretly feeling bad about my lack of blogging and my inability to juggle both of them. I was feeling like I wasn’t doing enough for my blog, my ‘baby’.
That feeling is called blogger guilt. Alternatively known as blogger’s guilt, blog guilt or blogging guilt.
With today’s post, I want to let you know that you don’t necessarily need to post regularly to feel ‘productive’ at blogging. If you’re feeling guilty like me – whether it’s because you’re busy or unmotivated – there are small tasks you can do to keep the ‘machine’ going.
Take a look at the five small tasks I’m proposing, together with a tentative time allotment for each of them.
5 Tasks to Do When You Have Blogger Guilt
1. Schedule your social media promotion
Time allocation: 10-20 minutes a week, depending on your desired frequency
An important task for every blogger, this can take some time to accomplish if you share your posts on different social media platforms one by one. However, with applications such as Buffer, you can schedule a number of posts across various platforms and you’re all set. I like to perform this task on the weekend and, since I choose to share from only 3 to 4 tweets a week, it barely takes me 5 minutes. This way, you’ll be making up for your lack of new material by attracting new readers via older posts.
2. Read some posts from your favourite blogs
Time allocation: 10-30 minutes a week
No matter how busy we are in our personal lives, we need to take breaks. Reading your favourite blogs can be a soothing pause in your hectic routine. You don’t need to read everything everyone is posting; just choose a couple of bloggers at a time, catch up with their posts and, if you feel like it, leave them a comment. By doing so, you’ll be keeping in touch with your blogging community. In case you’re unmotivated, reading new posts and the discussions in the comments sections might nudge you out of your lethargy.
3. Tinker with your blog
Time allocation: 10-30 minutes a week, depending on the kind of update
Your blog is more than just publishing new posts, as there are also routine checks and updates to make. As part of your break from your offline life and as a way to remain attached to your blog, you can sacrifice some minutes to fiddle with your page. Nothing big. For example, before I stopped due to my studies, I proofread and edited a couple of posts, created some cover photos in Photoshop, updated my About page and created a Disclaimer page. None of these changes took longer than 30 minutes. Such chores work especially well when you lack inspiration, as you’re still improving your website, even without new material.
4. Take a look at your planner
Time allocation: 5-20 minutes a week
In my opinion, the planner (or the notebook or whatever you call it) is the most valuable object for a blogger. Even if you’re too busy to write proper posts, you might come up with ideas now and then, and you need to jot them down before your forget them. The time to spare can vary, depending on whether you’re only writing rough ideas or planning a whole post. Still, if you’re not really into it, do look at your notes once in a while – they can inspire you and motivate you for when your hiatus is over.
5. Dedicate yourself to your offline duties (or: think about the positives in your life)
Time allocation: as many minutes as you can, every day!
All right, this is not a particular task. It’s obvious that you have to dedicate your time to your life if that’s what’s keeping you away from blogging, right? What I mean is that, while we ‘guilt-ridden’ bloggers might feel obliged to step back from blogging due to personal circumstances, it’s easy to fall into the trap of procrastination. If you’re supposed to study for your exams or meet deadlines on your job, plan out your time around these duties so that you can accomplish them efficiently. That way, you won’t feel like you’ve wasted your non-blogging time.
Need help with planning your daily tasks? READ: 8 Ways to Enjoy Building Good Habits with Habitica
In case you stopped blogging because of lack of motivation and not because you’re busy, do a sort of positive-thinking exercise. Think of the enjoyable moments you had with your family or your friends, for example. Or think perhaps of a good book in which you invested your time. The point is still the same: you don’t have to feel like you’ve wasted your time away from your blog.
I hope that you liked my suggestions and that they made sense to you. Blogger guilt is not necessarily a bad thing. However, you don’t need to feel dejected about your lack of posting. There are other ways by which you can be active and productive without the added pressure or stress. Don’t give up just yet!
And remember that it’s OK to:
- not publish every day/every week;
- put blogging on the back burner when things become overwhelming;
- take regular and rewarding breaks in your busy offline life.